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Laurel Mercantile Co.

A tour of Laurel Mercantile & our favorite home town finds!

Laurel Mercantile Co. owned by Ben and Erin Napier and their four closest friends, AKA “framily,” is the tourism hot spot in Downtown Laurel.

Whether it’s the first place you stop or the high point of your trip, we know that the “Merc” is sure to be on your list of places to visit.

Join us for a video tour of their store and a few of the locals’ favorite finds! Click below to watch now and be sure to sign up for updates!

A few our our Laurel Mercantile favorites!

Follow Laurel Mercantile Co.

Visit Laurel Mercantile Co.

Heirloom wares and durable goods for home and life curated and owned by the cast of HGTV’s Home Town.

Hours:

Monday-Saturday: 10:00-6:00pm
Sunday: 12:30-3:00pm

Location

414 Front Street
Laurel, MS 39440

Welcome to our

Home Town!

THIS IS YOUR GUIDE to discovering Laurel, Mississippi, the official filming location for Home Town on HGTV, starring Laurel’s own Erin and Ben Napier.

Wonder where the locals eat, things to do at night, or where to find the best shops and boutiques? This is the place!

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